Sample Communications

As a member of NBHA, [Organization’s Name] invites you to speak with your patients and colleagues about the need to prevent, diagnose, and treat osteoporosis by displaying a campaign poster in your office and sharing campaign materials with your patients. Learn more about the campaign and how you can get involved and spread the word that 2 Million is 2 Many at www.2Million2Many.org

For a patient and caregiver audience:

[Organization’s Name] Partner Launches Awareness Campaign

The National Bone Health Alliance (NBHA) has launched a national awareness campaign, 2Million2Many, to highlight the connection between broken bones and osteoporosis in support of NBHA’s “20/20” vision to reduce broken bones related to osteoporosis 20% by the year 2020. Every year, there are 2 million bone breaks that are no accident but signs of osteoporosis. Yet only 2 in 10 older women who break a bone due to osteoporosis are treated or receive a simple test for osteoporosis. The call to action is simple: If you or someone you care about breaks a bone after age 50, ask your healthcare professional for an osteoporosis test. If we let osteoporosis keep hiding, we’re giving it a chance to break us bone by bone.

As a member of NBHA, [Organization’s Name] invites you to talk with family and friends about the campaign and the need to prevent, diagnose and treat osteoporosis. Learn more about the campaign and how you can get involved and spread the word that 2 Million is 2 Many at www.2Million2Many.org

Sample 2M2M Email to Members and Constituents

Every year, there are 2 million bone breaks that are no accident but signs of osteoporosis. Join us as we bring osteoporosis out of hiding and spread the word that 2 Million is 2 Many.

Most people who break a bone are treated in the emergency room or at an urgent care facility. And life goes on. But the fact is, men and women as young as 50 may have osteoporosis and not even know it. Yet only 2 in 10 older women who break a bone due to osteoporosis are treated or receive a simple test for osteoporosis.

If we let osteoporosis keep hiding, we’re giving it a chance to break us bone by bone.

NBHA’s awareness campaign, 2Million2Many (2M2M), highlights the connection between fractures and osteoporosis and the two million bone breaks each year that are no accident but signs of osteoporosis in support of NBHA’s “20/20” vision to reduce fractures 20% by the year 2020.  The call to action is simple: If you or someone you care about breaks a bone after age 50, ask your healthcare professional for an osteoporosis test.

There are many ways to get involved:

• Sign the pledge and join the many voices saying 2 Million is 2 Many (link to https://my.nbha.org/2m2mpledge)
• View and share the campaign videos and learn more about the campaign at www.2Million2Many.org
• Like us on Facebook and follow us on Twitter (link to www.facebook.com/2Million2Many and twitter.com/2Million2Many)
• Promote the campaign in newsletters and other communications (link to http://www.2million2many.org/samples)
• Share the campaign postcards with patients, their caregivers and those at risk (link to http://www.2million2many.org/resources)
• Display a campaign poster in your office or medical center (link to http://www.2million2many.org/resources)
• Ask your doctor’s office or medical center to display a campaign poster and help promote the campaign with patients and other healthcare professionals (link to http://www.2million2many.org/resources)
• Share your story with local media to promote the campaign. Local newspapers are a great way to raise awareness about the campaign. Contact NBHA to get started

Visit www.2Million2Many.org to learn more about how to get involved!